Challenge: Build a Global Structure for Scale
Ensure seamless execution of global events by managing backend operations, supporting audience acquisition, and delivering multilingual collaterals. The objective was to provide comprehensive event support across diverse regions, including Japan, Hong Kong, Singapore, Australia, Indonesia, India, and the Middle East, ensuring smooth communication and engagement through language translators and region-specific materials.
Solution:
- Build a Messaging Framework as a Regional Banking Software Vendor with a suite of products
- Build Global Partnership Program
- Build Channel ecosystem across emerging markets of the Middle East, Africa, APAC
- Build a Global Alliance Ecosystem of FinTechs (80+)
- Managed multiple Partner led Campaigns to drive the Qualified Channel pipeline
Results:
- Positive traction in the market with the new Positioning
- Built $40MN+ of Qualified Channel Pipeline
- Tracked $8MN+ of Channels & Alliances influenced Sales Closures